Let's face it, kids are smart. Especially when you are trying to market to them. They can smell a sales pitch 20 clicks away. I teamed with some exceptional animation companies to produce these viral videos for The Virginia Tobacco Settlement Foundation and at last count they had been viewed over 500,000 times collectively on a hand-full of user generated content Internet sites and that number continues to grow.
Also check out the VTSF TV and radio spots that I've done.